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Social Content Challenge



Social Content Challenge

Inside Oxford Royale

Are you a social media master?

Do you love creating content?

Are you up to date on the latest TikTok and Instagram trends?

We want to see you harness your creativity in your free time, shining a spotlight on the best moments of your Oxford Royale experience. Introducing #InsideOxfordRoyale, an exclusive content creation competition for our students on campus this summer!

Three lucky winners will each receive a £300 Amazon gift card, and be highlighted on Oxford Royale’s official social media channels!

How does it work?

All you need to do is produce a short social video for TikTok or Instagram Reels. This could include a day in the life, interviews with your new friends, short snippets of your excursions and immersive quests – or just some beautiful scenes of your location! The more creative the better⭐

Winning entries will be the ones that showcase creative flair and truly capture the Oxford Royale experience.

To enter, simply publish your video on either Instagram or TikTok, tagging @oxfordroyale AND using the hashtag #InsideOxfordRoyale.

If you’re not on social media or your account is private, no worries! Simply send your submissions to [email protected] with the subject line “Inside Oxford Royale”.

You can submit as many videos as you want, each one will count as a separate entry. The deadline for submissions is Sunday 11th August 2024 – and winners will be announced by Friday 30th August 2024!

Please note, by entering this competition, you agree to Oxford Royale re-purposing and featuring your content on our official social media channels.

Past examples...

TikTok – 2023 Highlights

Instagram –2022 Highlights

Helpful hints, tips & guidelines

Technical Guidelines

  • Hold steady: make sure you get your videos in frame, and consider balancing your phone on a stable surface for the perfect home-made tripod!
  • Orientation: Shoot in portrait mode for Instagram Reels and TikTok to ensure your content looks fantastic on screen
  • Colours: Use white or black text in your videos to make sure your words stand out!
  • Watermarks: Using a video editor with watermarks? No problem! Try saving to your photo library using the advanced settings.



  • Shoot in daylight whenever possible. Position yourself facing a window or in direct sunlight to get even, flattering light
  • Ensure the light source is in front of you, not behind, to avoid silhouettes
  • If using artificial lights, try and diffuse them with lamps or find the most flattering light


Sound Quality

  • Stay close to the microphone if you are filming speech – or get creative with a voiceover!
  • The weather can be unpredictable –  remember that strong winds may distort your audio


Content Creation Guidelines

If you’re aiming to use your entries to tell a story, here are some tips for creating the perfect video

  • Start with a clear idea or story you want to share. Plan out which shots you want to use – or which shots you still need to get!
  • Capture attention within the first few seconds and introduce your story using audio, text or visuals
  • If you are capturing an exciting event, make sure that the best elements are in focus
  • Background matters – especially in our beautiful cities. Use the stunning location to your advantage!



  • We want to see the best of the best – aim for short and sweet, between 30 seconds to 2 minutes long
  • Why not try out using transitions in a creative way? Follow what’s trending!
  • Add text or captions to highlight key points, (and to remind your friends and followers about what you’re up to!)
  • You don’t need to be an expert – make something unique that you would love to share!


Getting creative

  • Experiment with different angles and backgrounds.
  • Are you going punting? Heading to the museum? Exploring a royal garden? Don’t forget to capture it!
  • Introduce movement, either by moving the camera (panning or tilting),  or by having the subject move!


Submission guidelines

Use designated hashtag (#InsideOxfordRoyale) and mention the official account to ensure your entry is seen: @oxfordroyale

Make sure you have permission if filming your peers.

This competition must be completed during your free time – if your teacher has designated your class a phone-free zone, please respect the rules!

By entering  this competition, you agree to allow Oxford Royale to repost and save your content to be showcased on our official social media accounts. 

Terms & Conditions


The competition is open to all participants on Oxford Royale’s 2024 Summer Schools.

How to Enter

Create a highlight video showcasing your Oxford Royale experience. This can include daily activities, interviews, excursions, quests, or scenic views.

Post your video on Instagram or TikTok, tagging @oxfordroyale and using the hashtag #InsideOxfordRoyale.

If your social media account is private, or you don’t use social media, email your video submission to [email protected] with the subject line “Inside Oxford Royale”.

Submission Deadline

All entries must be posted or emailed by 11:59 PM (GMT) on Sunday, 11th August 2024.

Winner Announcement

Winners will be announced on Friday, 30th August 2024.

Winners will be contacted by direct message on the social media platform they submitted their content on, or by email.

Judging Criteria

Entries will be judged based on creativity, originality, and how well they capture the Oxford Royale experience.


Prizes will be awarded to entries that best meet the judging criteria.

Three individuals will be awarded winning prizes.

The prize for this competition is a £300 Amazon Gift Voucher.

Content Usage

By entering the competition, participants grant Oxford Royale the right to re-purpose and feature their submitted content on Oxford Royale’s official social media channels and marketing materials.


Any personal data collected during the competition will be processed in accordance with Oxford Royale’s privacy policy.


Inappropriate content will be immediately disqualified. Actions displayed on social media that is deemed by Oxford Royale to be a danger to any participants on the programme will be reported to the respective campus team, and dealt with at Oxford Royale’s discretion.

Oxford Royale reserves the right to disqualify any entry that does not comply with these terms and conditions or that it deems inappropriate, offensive, or harmful.

General Conditions

Oxford Royale reserves the right to cancel, suspend, or modify the competition at its discretion.

By entering, participants agree to be bound by these terms and conditions and the decisions of Oxford Royale, which are final and binding in all respects.

Contact Information

For any inquiries or questions regarding the competition, please contact [email protected].