It’s “ma’am” as in “jam”…
…not “ma’am” as in “marmalade”.
Debrett’s, the ultimate British guide to social etiquette and style, is very clear on how one should greet Her Majesty The Queen: as well as correct pronunciation, it’s important to bow from the head (not the waist) and restrict a curtsy to “a discreet but dignified bob”. Since winning the Queen’s Award for Enterprise, we’ve had to brush up on our royal dos and don’ts – as well as a presentation from the Lord Lieutenant, a delegation from ORA Head Office will be invited to meet Her Majesty at an official ceremony in July.
Even at 90 the Queen is a phenomenally busy woman, and is estimated to spend fewer than 100 nights a year at Buckingham Palace. If you want to know whether she’s at home, however, look at what’s flying from the roof: the Royal Standard flag indicates that the monarch is present.
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Image credits: royal family; palace guards; buckingham palace; queen at a polo match