Japan’s exciting new Study Abroad campaign

Image shows the logo of the Tobitate! Ryugaku campaign, with a blue dove flying away from the Japanese flag.The Japanese Education Ministry has launched a campaign to encourage more Japanese students to study abroad. Numbers have been falling (2% fewer Japanese students studied in the USA in 2013, for instance, a decline that has been the general trend for several years) and with the 2020 Olympics on the horizon, this reduction in international exchange has been some cause for concern.

Consequently, the Tobitate! Ryugaku Japan campaign was launched to keep Japanese students better informed about the possibilities and practicalities of studying abroad, as well as to increase the fund for overseas scholarships. ‘Tobitate’ means ‘take off’ or ‘fly high’.

Among the campaign’s supporters are Nobel laureate Shinya Yamanaka and former New York Yankees baseball player Hideki Matsui. The campaign is part-sponsored by Ryugaku Journal, a leading Japanese study abroad magazine. The government’s target is to have 120,000 college students and 60,000 high school students studying overseas by 2020.

So if you’re among the third of Japanese students who say they are interested in studying abroad, why not have a look at ORA’s courses and come to study in the beautiful city of Oxford?
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